Transparent Pricing
Built for Phoenix contractors who are tired of
paying for leads that don't convert.
No lead rentals. No per-click fees that evaporate. You own the funnel, you keep the results.
Roofing leads elsewhere run $186 a pop. HVAC clicks hit $9.49 CPC and still need a human to close.
Revenue Leak Finder
How much money are you losing
on missed calls?
Drag the sliders. See your real number.
Followforge captures 80%+ of these calls. That's $1,944/mo recovered — for a ~$3k/mo retainer.
Starter
For contractors testing the waters.
- ✓Custom lead-gen funnel built and managed
- ✓1 ad channel managed (Google or Meta)
- ✓Monthly performance report
- ✓Dedicated account manager
- ✓Setup included — no extra onboarding fee
Growth
For $5M+ contractors ready to automate.
- ✓Everything in Starter
- ✓Followforge AI phone agent — answers calls, qualifies leads, books appointments 24/7
- ✓SMS auto-responder for missed calls & new leads
- ✓AI-powered lead scoring dashboard
- ✓Full call transcript + recording archive
- ✓Priority support
Scale
For $10M+ contractors building a brand.
- ✓Everything in Growth
- ✓TikTok + Instagram content strategy & posting
- ✓Dedicated account support (direct line)
- ✓Monthly strategy session with Preston
- ✓Competitor ad analysis
- ✓Quarterly brand audit
All plans are month-to-month. Cancel any time — no contracts, no cancellation fees.
One-Time Builds
Need the infrastructure before the retainer?
Funnel Build
$3,500
High-converting landing page + lead capture form + thank-you sequence. Yours to keep. Ranks in local search, captures calls from day one.
Full Website
$6,500
Custom-designed, mobile-first contractor website. SEO-ready, fast, built to convert. Includes 5 pages, Google Business integration, and contact/quote forms.
Website + Funnel + AI Agent Setup
$9,500
Everything above — full website, conversion funnel, and Followforge AI phone agent configured for your trade and market. Launch-ready in 2 weeks.
Common Questions
Straight answers. No runaround.
Retainer campaigns go live within 5–7 business days of onboarding. One-time builds (funnel or website) typically take 10–14 business days. The AI agent setup — Followforge — is configured alongside your funnel so it's ready when your first lead hits.
An answering service takes a message. Followforge closes the loop — it qualifies the lead, books the appointment, and sends an SMS confirmation, all before the prospect hangs up. It knows your services, your pricing ranges, and your availability. It doesn't forget to follow up. The average contractor misses 37% of inbound calls during job hours. Every one of those is $186–$400 walking out the door in Phoenix markets.
No. All retainer plans are month-to-month with a 30-day cancellation notice. One-time builds are project-based — you pay in two milestones (50% upfront, 50% on delivery) and own the asset outright. No lock-in, no gotchas.
Keep it. We build dedicated campaign landing pages that sit in front of your existing site — faster, more targeted, and built to convert ad traffic. If your current site is hurting you (slow, mobile-unfriendly, no clear CTA), we'll tell you straight and offer a path to fix it. We won't charge you to rebuild something that doesn't need rebuilding.
Right now we're focused on the Phoenix metro — Scottsdale, Mesa, Chandler, Gilbert, Tempe, Glendale, and surrounding Valley cities. We know the local market, the seasonal patterns, and what homeowners here respond to. That specificity is part of what makes our ads work. If you're outside the Valley, get in touch — we'll be honest about whether we can deliver the same results.
Ready to Stop Renting Leads?
Book a 20-min strategy call.
We'll show you exactly what we'd build and what it would close.
No pitch deck. No fluff. Just your market, your numbers, and a real plan.